Branding: 110 points 
  1. Student must create a company name and logo. (20 pts) 
  2. Student must bring a typed itemized price list for the services they offered to their client on the day of the recording. Print your price list and bring to event. (20 pts) a) Price list must be typed and printed on 8 ½ X 11 sheet of paper (color& design optional). Must include your company name and business logo. 
  3. Students must create a business card or business flyer (20 pts) 
  4. Students must create a Instagram Business Page (50 pts total) 
     a) Must display business name (10 pts) 
     b) Must display company logo (10 pts) 
     c) Must display pictures of work (10 pts) 
     d) Must display price list (10 pts) 
     e) Must display company bio (10 pts) 

Styling: 130 points 
The student(s) will be judged based on the following criteria: Ability to complete the desired style from start to finish in 60 minutes. 
  1. Student must display the “before view” of client, 
  2. Student must present a photo of the intended style 
  3. Student must properly identify all tools and products used to create the style before beginning 
  4. Student must provide the judges with a step by step procedure list 
  5. Student must record the entire styling process 
  6. Student must display the “after view” 
  7. Student produced the final results within 60 mins and did not go over the time 
  8. Final Style will be judged by cosmetology professionals on the final product 

Customer Service/ Chairside Manners: 112 points 
  1. Student greets customer 
  2. Student actively listens to customer 
  3. Student effectively speaks to customer 
  4. Student explains procedure and Provides the judges with a typed copy of the procedures before beginning 
  5. Student thanks customer